Fred Di Blasio: Career, Sons, Indigenous Leadership & Life After Lana Parrilla

Fred Di Blasio has become a subject of growing public curiosity because his life connects multiple worlds: business leadership, Indigenous economic empowerment, and a high-profile marriage to actress Lana Parrilla from the hit TV series Once Upon a Time. Known primarily as a Canadian software executive and a highly educated business strategist, Fred’s reputation grew as he held senior roles in major telecom companies before becoming the CEO and co-founder of Longhouse Asset Management, an Indigenous-led investment firm reshaping access to capital for First Nations communities. Although naturally private, he became widely recognized due to his marriage to Parrilla, which introduced him to the fanbase of the show. Today, people search for him to learn about his age, career, family, three sons, marriage history, divorce, Indigenous identity, leadership work, and current net worth, making him an intriguing blend of corporate success and personal resilience.
Profile Bio: Fred Di Blasio
| Personal Detail | Information |
|---|---|
| Full Name | Alfred “Fred” Di Blasio |
| Date of Birth | November 9, 1968 |
| Age (2025) | 56 Years |
| Birthplace | Vancouver, British Columbia, Canada |
| Nationality | Canadian |
| Ethnicity | Wendat First Nation (Indigenous) |
| Profession | Software Executive, Business Strategist, CEO |
| Known For | Ex-husband of actress Lana Parrilla; CEO of Longhouse Asset Management |
| Education | BS – European Business School; MBA – University of Cambridge |
| First Wife | Shannon Cooney |
| Children | Jack (1996), Matt (1999), Patrick (2001) |
| Second Wife | Lana Parrilla (m. 2014 – div. 2019) |
| Current Status | Reportedly Single |
| Net Worth (2025) | Estimated $4 Million+ |
| Hair Color | Black |
| Eye Color | Brown |
| Social Media | Active on Twitter, Instagram & Facebook |
| Current Role | CEO & Co-Founder, Longhouse Asset Management |
| Personality | Private, analytical, intelligent, business-focused |
Who Is Fred Di Blasio?
Fred Di Blasio is a Canadian business executive with a long record of leadership in telecommunications, software, and strategic corporate development. He served as Vice President for both AT&T and TELUS, two major companies in the global telecom industry, where he handled corporate strategy, technology integration, and mergers. Beyond his corporate achievements, Fred is a proud member of the Wendat First Nation and is now known for his Indigenous economic leadership as the CEO of Longhouse Asset Management, a firm working to unlock capital for Indigenous communities. He is also the father of three sons and the former husband of actress Lana Parrilla, a relationship that brought him public visibility. As his work in Indigenous finance gains recognition, Fred continues to rise as a respected voice in both business and social impact sectors.
Early Life, Family Background & Childhood
Fred Di Blasio was born on November 9, 1968, in Vancouver, British Columbia, and spent his childhood in a peaceful and private household. He rarely speaks about his parents or any siblings, reflecting his lifelong preference to keep family matters out of the public eye. From a young age, Fred showed signs of being calm, shy, and academically focused, often choosing books and quiet learning activities rather than social events. His early interest in knowledge, problem-solving, and analytical thinking shaped his personality and later influenced his career path. Teachers and peers recognized him as someone intelligent, disciplined, and dedicated to his goals. These early qualities eventually guided him toward a future in business strategy and international education.
Education — From North America to Europe
Fred Di Blasio’s academic journey reflects his commitment to becoming a well-rounded global leader. After completing high school in Vancouver, he attended the European Business School, where he earned a Bachelor of Science degree and developed a deep understanding of international business dynamics. His pursuit of advanced education led him to the University of Cambridge’s Queen’s College, where he completed a prestigious MBA in General Management. During his studies, he specialized in corporate strategy, marketing, acquisitions, and telecommunications infrastructure—skills that would later support his rise to executive positions. His educational background helped shape his leadership style, allowing him to navigate complex corporate environments with strategic clarity and global awareness.
Early Career — The Rise of a Corporate Strategist
Fred began his professional career in London, working in the media and communications sector. His first major role was with Bell Cable Media, where he contributed to business development, strategic planning, and operational growth. This early experience exposed him to the fast-evolving world of digital media and telecommunications, and his ability to manage complex business systems helped him earn recognition quickly. He built a reputation as a strategic thinker who understood both the technical and financial sides of the industry. This strong foundation in business strategy enabled him to transition smoothly into leadership positions in the telecommunications sector, setting the stage for his future executive roles at AT&T and TELUS.
Career Highlights — AT&T, TELUS & Executive Growth
Fred’s career took a major leap forward when he joined the AT&T Group in 1997, where he eventually became Vice President. During his five years at AT&T, he played a central role in technology integration, operational restructuring, and expansion initiatives. After leaving AT&T, he joined TELUS Communications, where he again served as Vice President and oversaw major corporate growth and strategic projects. At TELUS, Fred specialized in mergers and acquisitions, corporate development, and the introduction of innovative technology solutions across the company. His impact at both organizations established him as a strong executive with a deep understanding of global telecom operations, giving him the experience he would later carry into software and investment leadership.
Work as a Software Executive
After building a strong foundation in telecom leadership, Fred expanded into the software industry, where he took on executive roles in technology and digital transformation. He worked on global business strategies, product innovation, financial planning, and software development operations. His responsibilities included managing complex projects, guiding companies through digital transitions, and developing advanced solutions for enterprise clients. Fred’s blend of technical knowledge and business acumen helped him excel in this field, earning him a reputation as a thoughtful, forward-thinking software executive. His experience across international markets and fast-growing industries allowed him to bring a unique perspective to every role he held.
Founding Longhouse Asset Management — Indigenous Leadership
Fred Di Blasio’s most impactful professional contribution is his work as the co-founder and CEO of Longhouse Asset Management, an Indigenous-led investment firm dedicated to supporting First Nations communities. As a member of the Wendat First Nation, Fred uses his corporate expertise to address long-standing financial barriers faced by Indigenous groups, especially those caused by federal policies and land restrictions. Longhouse aims to raise $1 billion to help First Nations participate in large-scale infrastructure projects and secure long-term revenue through equity ownership. Fred collaborates with pension funds, insurers, and institutional investors to structure blended finance models that blend low-cost public capital with market-rate private capital. His work focuses on empowering Indigenous communities through economic independence, land rights, and meaningful participation in major development projects.
First Marriage — Life with Shannon Cooney
Before marrying Lana Parrilla, Fred Di Blasio was married to Shannon Cooney in the early 1990s. Their marriage lasted nearly two decades and produced three sons: Jack (1996), Matt (1999), and Patrick (2001). All three sons developed strong musical talent and formed a rock band called 45 Spacer, even making a guest appearance on Once Upon a Time. Despite the pressures of life and work, Fred and Shannon shared a loving, long-term relationship before divorcing in 2009. Their split was private, and both parents continued to work together to raise their children with stability and support.
Marriage to Lana Parrilla — A Love Story That Became Public
Fred met actress Lana Parrilla in 2012, and their connection quickly turned into a serious relationship. During a romantic trip to Israel in April 2013, he proposed, and the couple married on July 5, 2014, in a small, private ceremony surrounded by close family and friends. Their marriage gained heavy attention from fans of Once Upon a Time, who admired Lana’s talent and soon became curious about Fred’s life and identity. Despite the public interest, Fred maintained his privacy while supporting Lana’s career from behind the scenes. Their relationship remained admired and respected during the years they spent together.
Divorce from Lana Parrilla — What Happened?
In April 2019, Lana Parrilla announced through Instagram that she was no longer married, quietly confirming the end of her relationship with Fred. Unlike many celebrity divorces, their split was handled with dignity, privacy, and mutual respect. They did not release details about the reasons, choosing to protect their personal lives. After the divorce, Lana continued focusing on her acting and production work, while Fred returned to a more private and business-focused lifestyle. Reports suggest that Fred has remained single since then, keeping his personal relationships out of public view.
Children — Jack, Matt & Patrick Di Blasio
Fred is a devoted father to his three sons—Jack, Matt, and Patrick—whom he shares with his first wife, Shannon. All three sons are musically talented and formed the band 45 Spacer, performing rock music and occasionally appearing in media. Their appearance on Once Upon a Time introduced them to a wider audience, but the boys have mostly pursued their passions independently. Despite his demanding professional responsibilities, Fred values spending time with his sons and maintaining a close bond with them. He often shares special moments, trips, and family gatherings on social media, showing his pride in their accomplishments.
Personal Life — Hobbies, Interests & Lifestyle
Beyond business, Fred leads a rich and well-rounded personal life filled with hobbies and interests. He is a passionate fan of jazz and blues, a love that grew from his parents taking him to concerts as a child. He also enjoys traveling and has visited every continent, exploring historical sites, beaches, and natural landscapes. Cooking is another skill he developed over the years, and he often prepares meals for himself and his family. Fred prefers quiet, peaceful environments where he can read, relax, and recharge. Despite his professional success, he values simplicity, connection, and meaningful time with loved ones.
Public Image & Social Media Presence
Even though Fred keeps his personal life private, he maintains a calm and professional presence on social media. He is active on Twitter, Instagram, and Facebook, where he shares photos from his travels, nature outings, business-related insights, and occasional glimpses of his family. He rarely posts about his relationships or private matters, reflecting his desire to stay grounded and respectful of personal boundaries. His online image is that of a mature, thoughtful, and composed leader who uses social platforms not for fame, but for sharing meaningful experiences.
Appearance — Height, Looks & Style
Fred Di Blasio, now 56 years old (2024–2025), has a distinctive and elegant appearance. He is known for his long black hair, brown eyes, and a fit, healthy build. While he has not publicly shared details about his height or weight, he is often seen with a polished, professional style that suits his executive background. Whether attending business events or traveling, Fred carries himself with confidence, sophistication, and humility. His look reflects his personality—calm, focused, and quietly charismatic.
Fred Di Blasio Net Worth (2025)
As of 2025, Fred Di Blasio’s estimated net worth is over $4 million, a figure that aligns with his extensive history in high-level executive roles. His income sources include decades of leadership positions in telecommunications and software, corporate advisory work, long-term investments, and his current role leading Longhouse Asset Management. His financial stability is a result of his disciplined work ethic and strategic decision-making, both of which have guided him through multiple industries and business transitions. His net worth continues to grow as Longhouse expands its role in Indigenous financing.
Interesting Facts About Fred Di Blasio
Fred Di Blasio’s life is filled with unique and compelling details. He is a proud member of the Wendat First Nation, a world traveler who has visited every continent, and a romantic at heart—he proposed to Lana Parrilla while exploring Israel. His sons appeared on Once Upon a Time, connecting his personal and family life with the show that made Lana famous. Professionally, Fred has held Vice President positions at both AT&T and TELUS, later transitioning to Indigenous economic leadership as the CEO of Longhouse. Despite his connections to celebrity culture, Fred prefers a private, grounded life built around family and meaningful work.
Conclusion
Fred Di Blasio’s life reflects a powerful combination of professional excellence, cultural responsibility, and personal resilience. He is not merely known as the ex-husband of a Hollywood actress—he is a strategic corporate thinker, Indigenous advocate, and devoted father who continues to influence business and community development. His leadership at Longhouse Asset Management plays a key role in reshaping financial access for Indigenous communities, showing how business expertise can support social impact. Fred’s story is meaningful because it proves that true success is not about fame, but about purpose, integrity, and the ability to make a lasting, positive difference in the world.
FAQs About Fred Di Blasio
1. Who is Fred Di Blasio?
Fred Di Blasio is a Canadian software executive, Indigenous business leader, and the former husband of actress Lana Parrilla. He is also the CEO and co-founder of Longhouse Asset Management, an Indigenous-led investment firm helping First Nations access large-scale capital.
2. What is Fred Di Blasio known for?
He is best known for his senior leadership roles at AT&T and TELUS, his high-profile marriage to Lana Parrilla, and his current work leading Longhouse Asset Management to support Indigenous communities through economic development.
3. How many children does Fred Di Blasio have?
Fred Di Blasio has three sons—Jack, Matt, and Patrick—from his first marriage to Shannon Cooney. All three have musical backgrounds and performed together in the rock band 45 Spacer.
4. What is Fred Di Blasio’s net worth?
As of 2025, Fred Di Blasio’s estimated net worth is over $4 million, earned through decades of executive work in telecommunications, software, investments, and Indigenous capital management.
5. Is Fred Di Blasio still married to Lana Parrilla?
No. Fred Di Blasio and Lana Parrilla divorced in 2019 after nearly seven years together. Their split was quiet and respectful, and Fred has remained private about his personal life since.
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